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Amazon Ads

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GET https://askaner.askan.com.br/api/v1/data/amazon_ads?fields=date,account_id&date_preset=last_30d
Authorization: Bearer ik_...

Campos (241 métricas, 155 dimensões)

IDTipoNaturezaDescrição
sponsored_brands_ad__acosNUMERICMétricaTotal advertising cost of sales (cost divided by sales)
sponsored_brands_ad__ad_group_idTEXTDimensãoThe ID associated with the ad group.
sponsored_brands_ad__ad_group_nameTEXTDimensãoThe name of the ad group.
sponsored_brands_ad__ad_idTEXTDimensãoThe ID associated with the ad.
sponsored_brands_ad__branded_searchesNUMERICMétricaNumber of searches for keywords associated with the brand.
sponsored_brands_ad__campaign_idTEXTDimensãoThe ID associated with a campaign.
sponsored_brands_ad__campaign_nameTEXTDimensãoThe name of the campaign.
sponsored_brands_ad__campaign_statusTEXTDimensãoThe state of the campaign.
sponsored_brands_ad__clicksNUMERICMétricaTotal number of ad clicks.
sponsored_brands_ad__costNUMERICMétricaTotal cost of ad clicks.
sponsored_brands_ad__cpcNUMERICMétricaCost-per-click (CPC)
sponsored_brands_ad__ctrPERCENTMétricaClick-through rate (CTR)
sponsored_brands_ad__detail_page_viewsNUMERICMétricaNumber of detail page views attributed to the ad.
sponsored_brands_ad__impressionsNUMERICMétricaTotal number of ad impressions.
sponsored_brands_ad__portfolio_idTEXTDimensãoThe identifier of the portfolio the campaign belongs to
sponsored_brands_ad__portfolio_nameTEXTDimensãoThe name of the portfolio the campaign belongs to
sponsored_brands_ad__purchasesNUMERICMétricaTotal number of attributed conversion events occurring within 14 days of an ad click or view.
sponsored_brands_ad__roasNUMERICMétricaReturn on advertising spend (sales divided by cost)
sponsored_brands_ad__salesNUMERICMétricaTotal value of attributed sales occurring within 14 days of an ad click or view.
sponsored_brands_ad_group__acosNUMERICMétricaTotal advertising cost of sales (cost divided by sales)
sponsored_brands_ad_group__ad_group_idTEXTDimensãoThe ID associated with the ad group.
sponsored_brands_ad_group__ad_group_nameTEXTDimensãoThe name of the ad group.
sponsored_brands_ad_group__branded_searchesNUMERICMétricaNumber of searches for keywords associated with the brand.
sponsored_brands_ad_group__campaign_idTEXTDimensãoThe ID associated with a campaign.
sponsored_brands_ad_group__campaign_nameTEXTDimensãoThe name of the campaign.
sponsored_brands_ad_group__clicksNUMERICMétricaTotal number of ad clicks.
sponsored_brands_ad_group__costNUMERICMétricaTotal cost of ad clicks.
sponsored_brands_ad_group__cpcNUMERICMétricaCost-per-click (CPC)
sponsored_brands_ad_group__ctrPERCENTMétricaClick-through rate (CTR)
sponsored_brands_ad_group__detail_page_viewsNUMERICMétricaNumber of detail page views attributed to the ad.
sponsored_brands_ad_group__impressionsNUMERICMétricaTotal number of ad impressions.
sponsored_brands_ad_group__portfolio_idTEXTDimensãoThe identifier of the portfolio the campaign belongs to
sponsored_brands_ad_group__portfolio_nameTEXTDimensãoThe name of the portfolio the campaign belongs to
sponsored_brands_ad_group__purchasesNUMERICMétricaTotal number of attributed conversion events occurring within 14 days of an ad click or view.
sponsored_brands_ad_group__roasNUMERICMétricaReturn on advertising spend (sales divided by cost)
sponsored_brands_ad_group__salesNUMERICMétricaTotal value of attributed sales occurring within 14 days of an ad click or view.
sponsored_brands_campaign_non_video__acosNUMERICMétricaTotal advertising cost of sales (cost divided by 14-day sales revenue)
sponsored_brands_campaign_non_video__attributedconversions14dNUMERICMétricaTotal number of attributed conversion events occurring within 14 days of ad click
sponsored_brands_campaign_non_video__attributedorderratenewtobrand14dPERCENTMétricaThe number of new-to-brand orders relative to the number of clicks (New-to-brand order rate = new-to-brand orders / clicks)
sponsored_brands_campaign_non_video__attributedordersnewtobrand14dNUMERICMétricaThe number of first-time orders for products within the brand over a one-year lookback window
sponsored_brands_campaign_non_video__attributedordersnewtobrandpercentage14dNUMERICMétricaThe percentage of total orders that are new-to-brand orders
sponsored_brands_campaign_non_video__attributedsales14dNUMERICMétricaAggregate value of attributed sales occurring within 14 days of click on ad
sponsored_brands_campaign_non_video__attributedsalesnewtobrand14dNUMERICMétricaAggregate value of attributed sales of new-to-brand orders occurring within 7 days of click on ad
sponsored_brands_campaign_non_video__attributedsalesnewtobrandpercentage14dPERCENTMétricaThe percentage of total sales of new-to-brand purchases
sponsored_brands_campaign_non_video__attributedunitsorderednewtobrand14dNUMERICMétricaThe number of units from first-time orders for products within the brand over a one-year lookback window
sponsored_brands_campaign_non_video__attributedunitsorderednewtobrandpercentage14dNUMERICMétricaThe percentage of total units that are units from new-to-brand orders
sponsored_brands_campaign_non_video__attributedunitssold14dNUMERICMétricaNumber of attributed units sold occurring within 14 days of click on an ad
sponsored_brands_campaign_non_video__campaignTEXTDimensãoThe name of the campaign
sponsored_brands_campaign_non_video__campaign_budgetNUMERICMétricaTotal budget allotted to the campaign
sponsored_brands_campaign_non_video__campaign_budget_typeTEXTDimensãoOne of: daily or lifetime
sponsored_brands_campaign_non_video__campaign_statusTEXTDimensãoThe current status of the campaign
sponsored_brands_campaign_non_video__campaignadformatTEXTDimensãoCampaign ad format
sponsored_brands_campaign_non_video__campaignidTEXTDimensãoThe unique identifier of the campaign. (duplicate)
sponsored_brands_campaign_non_video__clicksNUMERICMétricaTotal number of ad clicks
sponsored_brands_campaign_non_video__costNUMERICMétricaTotal cost of all ad clicks
sponsored_brands_campaign_non_video__cpcNUMERICMétricaCost-per-click (CPC)
sponsored_brands_campaign_non_video__ctrPERCENTMétricaClick-through rate (CTR)
sponsored_brands_campaign_non_video__impressionsNUMERICMétricaTotal number of ad impressions
sponsored_brands_campaign_non_video__portfolio_idTEXTDimensãoThe identifier of the portfolio the campaign belongs to
sponsored_brands_campaign_non_video__portfolio_nameTEXTDimensãoThe name of the portfolio the campaign belongs to
sponsored_brands_campaign_non_video__roasPERCENTMétricaTotal return on advertising spend (14-day sales revenue divided by cost)
sponsored_brands_campaign_non_video__spendNUMERICMétricaAlias for Cost
sponsored_brands_campaign_non_video__totalcostNUMERICMétricaAlias for Cost
sponsored_brands_campaign_video__acosNUMERICMétricaTotal advertising cost of sales (cost divided by sales)
sponsored_brands_campaign_video__branded_searchesNUMERICMétricaNumber of searches that included the name of your brand occurring within 14 days of an ad click or view.
sponsored_brands_campaign_video__campaignTEXTDimensãoThe name of the campaign
sponsored_brands_campaign_video__campaign_budget_amountNUMERICMétricaTotal budget allotted to the campaign
sponsored_brands_campaign_video__campaign_budget_currency_codeTEXTDimensãoThe currency code associated with the campaign.
sponsored_brands_campaign_video__campaign_budget_typeTEXTDimensãoOne of: daily or lifetime
sponsored_brands_campaign_video__campaign_statusTEXTDimensãoThe current status of the campaign
sponsored_brands_campaign_video__campaignadformatTEXTDimensãoCampaign ad format
sponsored_brands_campaign_video__campaignidTEXTDimensãoThe unique identifier of the campaign. (duplicate)
sponsored_brands_campaign_video__clicksNUMERICMétricaTotal number of ad clicks
sponsored_brands_campaign_video__costNUMERICMétricaTotal cost of all ad clicks
sponsored_brands_campaign_video__cpcNUMERICMétricaCost-per-click (CPC)
sponsored_brands_campaign_video__ctrPERCENTMétricaClick-through rate (CTR)
sponsored_brands_campaign_video__detail_page_viewsNUMERICMétricaNumber of detail page views occurring within 14 days of an ad click or view.
sponsored_brands_campaign_video__impressionsNUMERICMétricaTotal number of ad impressions
sponsored_brands_campaign_video__kindle_edition_normalized_pages_read_14dNUMERICMétricaNumber of Kindle Edition Normalized Pages (KENP) read within 14 days of ad click. Relevant to Kindle Direct Publishing (KDP) titles only
sponsored_brands_campaign_video__portfolio_idTEXTDimensãoThe identifier of the portfolio the campaign belongs to
sponsored_brands_campaign_video__portfolio_nameTEXTDimensãoThe name of the portfolio the campaign belongs to
sponsored_brands_campaign_video__purchasesNUMERICMétricaNumber of attributed conversion events occurring within 14 days of an ad click or view.
sponsored_brands_campaign_video__roasNUMERICMétricaReturn on advertising spend (sales divided by cost)
sponsored_brands_campaign_video__salesNUMERICMétricaTotal value of sales occurring within 14 days of an ad click or view.
sponsored_brands_campaign_video__spendNUMERICMétricaAlias for Cost
sponsored_brands_campaign_video__totalcostNUMERICMétricaAlias for Cost
sponsored_brands_purchased_product__attribution_typeTEXTDimensãoAttribution type of the purchase: Promoted when the purchased ASIN is the advertised product, Brand Halo when it is another product of the same brand bought indirectly.
sponsored_brands_purchased_product__campaign_budget_currency_codeTEXTDimensãoThe currency code associated with the campaign budget.
sponsored_brands_purchased_product__campaign_idTEXTDimensãoThe ID associated with a campaign.
sponsored_brands_purchased_product__campaign_nameTEXTDimensãoThe name of the campaign.
sponsored_brands_purchased_product__orders_14dNUMERICMétricaTotal number of attributed orders within 14 days of an ad click.
sponsored_brands_purchased_product__portfolio_idTEXTDimensãoThe identifier of the portfolio the campaign belongs to
sponsored_brands_purchased_product__portfolio_nameTEXTDimensãoThe name of the portfolio the campaign belongs to
sponsored_brands_purchased_product__purchased_asinTEXTDimensãoThe ASIN that customers purchased after an ad click or view.
sponsored_brands_purchased_product__sales_14dNUMERICMétricaTotal value of attributed sales occurring within 14 days of an ad click.
sponsored_brands_purchased_product__units_sold_14dNUMERICMétricaTotal number of attributed units sold within 14 days of an ad click.
sponsored_brands_search_term__acosNUMERICMétricaAdvertising cost of sales (cost divided by sales).
sponsored_brands_search_term__ad_group_idTEXTDimensãoThe ID associated with an ad group.
sponsored_brands_search_term__ad_group_nameTEXTDimensãoThe name of the ad group.
sponsored_brands_search_term__ad_keyword_statusTEXTDimensãoThe current status of the keyword.
sponsored_brands_search_term__campaign_budget_currency_codeTEXTDimensãoThe currency code associated with the campaign budget.
sponsored_brands_search_term__campaign_idTEXTDimensãoThe ID associated with a campaign.
sponsored_brands_search_term__campaign_nameTEXTDimensãoThe name of the campaign.
sponsored_brands_search_term__clicksNUMERICMétricaTotal number of ad clicks.
sponsored_brands_search_term__costNUMERICMétricaTotal cost of all ad clicks.
sponsored_brands_search_term__cpcNUMERICMétricaCost-per-click (CPC).
sponsored_brands_search_term__ctrPERCENTMétricaClick-through rate (CTR).
sponsored_brands_search_term__impressionsNUMERICMétricaTotal number of ad impressions.
sponsored_brands_search_term__keyword_idTEXTDimensãoThe ID of the keyword.
sponsored_brands_search_term__keyword_textTEXTDimensãoThe keyword text that served the ad.
sponsored_brands_search_term__match_typeTEXTDimensãoThe match type of the keyword.
sponsored_brands_search_term__purchasesNUMERICMétricaNumber of attributed conversion events within 14 days of an ad click or view.
sponsored_brands_search_term__roasPERCENTMétricaReturn on advertising spend (sales divided by cost).
sponsored_brands_search_term__salesNUMERICMétricaTotal value of attributed sales within 14 days of an ad click or view.
sponsored_brands_search_term__search_termTEXTDimensãoThe customer search term that resulted in an ad click.
sponsored_brands_search_term__spendNUMERICMétricaAlias for Cost.
sponsored_brands_search_term__totalcostNUMERICMétricaAlias for Cost.
sponsored_brands_targeting__acosNUMERICMétricaTotal advertising cost of sales (cost divided by sales)
sponsored_brands_targeting__ad_group_idTEXTDimensãoThe ID associated with the ad group.
sponsored_brands_targeting__ad_group_nameTEXTDimensãoThe name of the ad group.
sponsored_brands_targeting__campaign_idTEXTDimensãoThe ID associated with a campaign.
sponsored_brands_targeting__campaign_nameTEXTDimensãoThe name of the campaign.
sponsored_brands_targeting__clicksNUMERICMétricaTotal number of ad clicks.
sponsored_brands_targeting__costNUMERICMétricaTotal cost of all ad clicks.
sponsored_brands_targeting__impressionsNUMERICMétricaTotal number of ad impressions.
sponsored_brands_targeting__keyword_idTEXTDimensãoThe ID of the keyword or targeting clause.
sponsored_brands_targeting__keyword_textTEXTDimensãoThe keyword text used for bidding on targeted searches.
sponsored_brands_targeting__match_typeTEXTDimensãoThe keyword match type (broad, phrase or exact).
sponsored_brands_targeting__portfolio_idTEXTDimensãoThe identifier of the portfolio the campaign belongs to
sponsored_brands_targeting__portfolio_nameTEXTDimensãoThe name of the portfolio the campaign belongs to
sponsored_brands_targeting__purchasesNUMERICMétricaNumber of attributed conversion events occurring within 14 days of an ad click or view.
sponsored_brands_targeting__roasNUMERICMétricaReturn on advertising spend (sales divided by cost)
sponsored_brands_targeting__salesNUMERICMétricaTotal value of sales occurring within 14 days of an ad click or view.
sponsored_brands_targeting__spendNUMERICMétricaAlias for Cost.
sponsored_brands_targeting__targeting_expressionTEXTDimensãoThe targeting expression, e.g. a product or category target.
sponsored_brands_targeting__targeting_idTEXTDimensãoThe ID of the targeting clause.
sponsored_brands_targeting__targeting_textTEXTDimensãoThe human-readable targeting expression.
sponsored_display_ad_group__acosNUMERICMétricaTotal advertising cost of sales (cost divided by sales)
sponsored_display_ad_group__ad_group_idTEXTDimensãoThe ID associated with the ad group.
sponsored_display_ad_group__ad_group_nameTEXTDimensãoThe name of the ad group.
sponsored_display_ad_group__branded_searchesNUMERICMétricaNumber of searches for keywords associated with the brand.
sponsored_display_ad_group__campaign_idTEXTDimensãoThe ID associated with a campaign.
sponsored_display_ad_group__campaign_nameTEXTDimensãoThe name of the campaign.
sponsored_display_ad_group__clicksNUMERICMétricaTotal number of ad clicks.
sponsored_display_ad_group__costNUMERICMétricaTotal cost of ad clicks.
sponsored_display_ad_group__cpcNUMERICMétricaCost-per-click (CPC)
sponsored_display_ad_group__ctrPERCENTMétricaClick-through rate (CTR)
sponsored_display_ad_group__detail_page_viewsNUMERICMétricaNumber of detail page views attributed to the ad.
sponsored_display_ad_group__impressionsNUMERICMétricaTotal number of ad impressions.
sponsored_display_ad_group__portfolio_idTEXTDimensãoThe identifier of the portfolio the campaign belongs to
sponsored_display_ad_group__portfolio_nameTEXTDimensãoThe name of the portfolio the campaign belongs to
sponsored_display_ad_group__purchasesNUMERICMétricaTotal number of attributed conversion events occurring within 14 days of an ad click or view.
sponsored_display_ad_group__roasNUMERICMétricaReturn on advertising spend (sales divided by cost)
sponsored_display_ad_group__salesNUMERICMétricaTotal value of attributed sales occurring within 14 days of an ad click or view.
sponsored_display_ad_group__units_soldNUMERICMétricaTotal number of attributed units sold occurring within 14 days of an ad click or view.
sponsored_display_advertised_product__acosNUMERICMétricaTotal advertising cost of sales (cost divided by 14-day sales revenue)
sponsored_display_advertised_product__ad_group_idTEXTDimensãoThe ID associated with the ad group.
sponsored_display_advertised_product__ad_group_nameTEXTDimensãoThe name of the ad group.
sponsored_display_advertised_product__ad_idTEXTDimensãoThe ID associated with the ad.
sponsored_display_advertised_product__campaign_budget_currency_codeTEXTDimensãoThe currency code associated with the campaign budget.
sponsored_display_advertised_product__campaign_idTEXTDimensãoThe ID associated with a campaign.
sponsored_display_advertised_product__clicksNUMERICMétricaTotal number of ad clicks.
sponsored_display_advertised_product__costNUMERICMétricaTotal cost of ad clicks.
sponsored_display_advertised_product__impressionsNUMERICMétricaTotal number of ad impressions.
sponsored_display_advertised_product__portfolio_idTEXTDimensãoThe identifier of the portfolio the campaign belongs to
sponsored_display_advertised_product__portfolio_nameTEXTDimensãoThe name of the portfolio the campaign belongs to
sponsored_display_advertised_product__promoted_asinTEXTDimensãoThe ASIN being promoted.
sponsored_display_advertised_product__promoted_skuTEXTDimensãoThe SKU being promoted.
sponsored_display_advertised_product__purchasesNUMERICMétricaTotal number of attributed conversion events occurring within 14 days of an ad click or view.
sponsored_display_advertised_product__roasNUMERICMétricaReturn on advertising spend (14-day sales revenue divided by cost)
sponsored_display_advertised_product__salesNUMERICMétricaTotal value of attributed sales occurring within 14 days of an ad click or view.
sponsored_display_advertised_product__units_soldNUMERICMétricaTotal number of attributed units sold occurring within 14 days of an ad click or view.
sponsored_display_campaign__acosNUMERICMétricaTotal advertising cost of sales (cost divided by 14-day sales revenue)
sponsored_display_campaign__branded_searchesNUMERICMétricaThe number of searches that included the name of your brand occurring within 14 days of an ad click or view.
sponsored_display_campaign__branded_searches_clicksNUMERICMétricaThe number of searches that included the name of your brand occurring within 14 days of an ad click.
sponsored_display_campaign__branded_searches_viewsNUMERICMétricaThe number of times a branded keyword was searched on Amazon based on the brands associated to the featured ASINs in your campaign, attributed to an ad view.
sponsored_display_campaign__campaign_idTEXTDimensãoThe ID associated with a campaign.
sponsored_display_campaign__campaign_nameTEXTDimensãoThe name associated with a campaign.
sponsored_display_campaign__clicksNUMERICMétricaTotal number of clicks on an ad.
sponsored_display_campaign__costNUMERICMétricaTotal cost of ad clicks.
sponsored_display_campaign__detail_page_viewsNUMERICMétricaNumber of detail page views occurring within 14 days of an ad click or view.
sponsored_display_campaign__detail_page_views_clicksNUMERICMétricaNumber of detail page views occurring within 14 days of an ad click.
sponsored_display_campaign__impressionsNUMERICMétricaTotal number of ad impressions.
sponsored_display_campaign__impressions_viewsNUMERICMétricaNumber of impressions that met the Media Ratings Council (MRC) viewability standard. See viewability details at https://advertising.amazon.com/library/guides/viewability
sponsored_display_campaign__kindle_edition_normalized_pages_readNUMERICMétricaNumber of Kindle Edition Normalized Pages (KENP) read within 14 days of an ad click or view. Relevant to Kindle Direct Publishing (KDP) titles only
sponsored_display_campaign__new_to_brand_purchasesNUMERICMétricaThe number of first-time orders for brand products over a one-year lookback window resulting from an ad click or view. Not available for book vendors.
sponsored_display_campaign__new_to_brand_purchases_clicksNUMERICMétricaThe number of first-time orders for brand products over a one-year lookback window resulting from an ad click. Not available for book vendors.
sponsored_display_campaign__new_to_brand_sales_clicksNUMERICMétricaTotal value of new-to-brand sales occurring within 14 days of an ad click. Not available for book vendors.
sponsored_display_campaign__new_to_brand_units_soldNUMERICMétricaTotal number of attributed units ordered as part of new-to-brand sales occurring within 14 days of an ad click or view. Not available for book vendors.
sponsored_display_campaign__new_to_brand_units_sold_clicksNUMERICMétricaTotal number of attributed units ordered as part of new-to-brand sales occurring within 14 days of an ad click. Not available for book vendors.
sponsored_display_campaign__portfolio_idTEXTDimensãoThe identifier of the portfolio the campaign belongs to
sponsored_display_campaign__portfolio_nameTEXTDimensãoThe name of the portfolio the campaign belongs to
sponsored_display_campaign__purchasesNUMERICMétricaNumber of attributed conversion events occurring within 14 days of an ad click or view.
sponsored_display_campaign__purchases_clicksNUMERICMétricaNumber of attributed conversion events occurring within 14 days of an ad click.
sponsored_display_campaign__purchases_promoted_clicksNUMERICMétricaNumber of attributed conversion events occurring within 14 days of ad click where the purchased SKU was the same as the SKU advertised.
sponsored_display_campaign__roasNUMERICMétricaReturn on advertising spend (14-day sales revenue divided by cost)
sponsored_display_campaign__salesNUMERICMétricaTotal value of sales occurring within 14 days of an ad click or view.
sponsored_display_campaign__sales_clicksNUMERICMétricaTotal value of sales occurring within 14 days of an ad click.
sponsored_display_campaign__sales_promoted_clicksNUMERICMétricaTotal value of sales occurring within 14 days of ad click where the purchased SKU was the same as the SKU advertised.
sponsored_display_campaign__units_soldNUMERICMétricaNumber of attributed units sold within 14 days of an ad click or view.
sponsored_display_campaign__video_complete_viewsNUMERICMétricaThe number of impressions where the video was viewed to 100%.
sponsored_display_campaign__video_first_quartile_viewsNUMERICMétricaThe number of impressions where the video was viewed to 25%.
sponsored_display_campaign__video_midpoint_viewsNUMERICMétricaThe number of impressions where the video was viewed to 50%.
sponsored_display_campaign__video_third_quartile_viewsNUMERICMétricaThe number of impressions where the video was viewed to 75%.
sponsored_display_campaign__video_unmutesNUMERICMétricaThe number of impressions where a customer unmuted the video.
sponsored_display_targeting__acosNUMERICMétricaTotal advertising cost of sales (cost divided by 14-day sales revenue)
sponsored_display_targeting__ad_group_idTEXTDimensãoThe ID associated with the ad group.
sponsored_display_targeting__ad_group_nameTEXTDimensãoThe name of the ad group.
sponsored_display_targeting__campaign_idTEXTDimensãoThe ID associated with a campaign.
sponsored_display_targeting__campaign_nameTEXTDimensãoThe name of the campaign.
sponsored_display_targeting__clicksNUMERICMétricaTotal number of ad clicks.
sponsored_display_targeting__costNUMERICMétricaTotal cost of all ad clicks.
sponsored_display_targeting__detail_page_viewsNUMERICMétricaNumber of detail page views occurring within 14 days of an ad click or view.
sponsored_display_targeting__impressionsNUMERICMétricaTotal number of ad impressions.
sponsored_display_targeting__portfolio_idTEXTDimensãoThe identifier of the portfolio the campaign belongs to
sponsored_display_targeting__portfolio_nameTEXTDimensãoThe name of the portfolio the campaign belongs to
sponsored_display_targeting__purchasesNUMERICMétricaNumber of attributed conversion events occurring within 14 days of an ad click or view.
sponsored_display_targeting__roasNUMERICMétricaReturn on advertising spend (14-day sales revenue divided by cost)
sponsored_display_targeting__salesNUMERICMétricaTotal value of attributed sales occurring within 14 days of an ad click or view.
sponsored_display_targeting__spendNUMERICMétricaAlias for Cost.
sponsored_display_targeting__targeting_expressionTEXTDimensãoThe targeting expression, e.g. a product or audience target.
sponsored_display_targeting__targeting_idTEXTDimensãoThe ID of the targeting clause.
sponsored_display_targeting__targeting_textTEXTDimensãoThe human-readable targeting expression.
sponsored_display_targeting__units_soldNUMERICMétricaNumber of attributed units sold within 14 days of an ad click or view.
sponsored_products_advertised_product__acosNUMERICMétricaTotal advertising cost of sales (cost divided by 14-day sales revenue)
sponsored_products_advertised_product__ad_group_idTEXTDimensãoThe ID associated with the ad group.
sponsored_products_advertised_product__ad_group_nameTEXTDimensãoThe name of the ad group.
sponsored_products_advertised_product__ad_idTEXTDimensãoThe ID associated with the product ad.
sponsored_products_advertised_product__advertised_asinTEXTDimensãoThe ASIN that is being advertised.
sponsored_products_advertised_product__advertised_skuTEXTDimensãoThe SKU that is being advertised.
sponsored_products_advertised_product__campaign_budget_currency_codeTEXTDimensãoThe currency code associated with the campaign budget.
sponsored_products_advertised_product__campaign_idTEXTDimensãoThe ID associated with a campaign.
sponsored_products_advertised_product__campaign_nameTEXTDimensãoThe name of the campaign.
sponsored_products_advertised_product__campaigntargetingtypeTEXTDimensãoCampaign targeting type
sponsored_products_advertised_product__clicksNUMERICMétricaTotal number of ad clicks.
sponsored_products_advertised_product__costNUMERICMétricaTotal cost of all ad clicks.
sponsored_products_advertised_product__impressionsNUMERICMétricaTotal number of ad impressions.
sponsored_products_advertised_product__portfolio_idTEXTDimensãoThe identifier of the portfolio the campaign belongs to
sponsored_products_advertised_product__portfolio_nameTEXTDimensãoThe name of the portfolio the campaign belongs to
sponsored_products_advertised_product__purchases_14dNUMERICMétricaTotal number of attributed conversion events occurring within 14 days of an ad click.
sponsored_products_advertised_product__purchases_1dNUMERICMétricaTotal number of attributed conversion events occurring within 24 hours of an ad click.
sponsored_products_advertised_product__purchases_30dNUMERICMétricaTotal number of attributed conversion events occurring within 30 days of an ad click.
sponsored_products_advertised_product__purchases_7dNUMERICMétricaTotal number of attributed conversion events occurring within 7 days of an ad click.
sponsored_products_advertised_product__roasNUMERICMétricaReturn on advertising spend (14-day sales revenue divided by cost)
sponsored_products_advertised_product__sales_14dNUMERICMétricaTotal value of attributed sales occurring within 14 days of an ad click.
sponsored_products_advertised_product__sales_1dNUMERICMétricaTotal value of attributed sales occurring within 24 hours of an ad click.
sponsored_products_advertised_product__sales_30dNUMERICMétricaTotal value of attributed sales occurring within 30 days of an ad click.
sponsored_products_advertised_product__sales_7dNUMERICMétricaTotal value of attributed sales occurring within 7 days of an ad click.
sponsored_products_advertised_product__units_sold_clicks_14dNUMERICMétricaTotal number of attributed units sold within 14 days of an ad click.
sponsored_products_advertised_product__units_sold_clicks_1dNUMERICMétricaTotal number of attributed units sold within 24 hours of an ad click.
sponsored_products_advertised_product__units_sold_clicks_30dNUMERICMétricaTotal number of attributed units sold within 30 days of an ad click.
sponsored_products_advertised_product__units_sold_clicks_7dNUMERICMétricaTotal number of attributed units sold within 7 days of an ad click.
sponsored_products_campaign__acosNUMERICMétricaTotal advertising cost of sales (cost divided by 14-day sales revenue)
sponsored_products_campaign__adnetwork_conversionsNUMERICMétricaThe Ad Network Reported Conversions (alias for Attributed conversions for 1 day)
sponsored_products_campaign__adnetwork_revenueNUMERICMétricaThe Ad Network Reported Revenue (alias for Attributed sales for 1 day)
sponsored_products_campaign__attributedconversions14dNUMERICMétricaTotal number of attributed conversion events occurring within 14 days of ad click
sponsored_products_campaign__attributedconversions1dNUMERICMétricaTotal number of attributed conversion events occurring within 24 hours of ad click
sponsored_products_campaign__attributedconversions30dNUMERICMétricaTotal number of attributed conversion events occurring within 30 days of ad click
sponsored_products_campaign__attributedconversions7dNUMERICMétricaTotal number of attributed conversion events occurring within 7 days of ad click
sponsored_products_campaign__attributedsales14dNUMERICMétricaAggregate value of attributed sales occurring within 14 days of click on ad
sponsored_products_campaign__attributedsales1dNUMERICMétricaAggregate value of attributed sales occurring within 24 hours of click on ad
sponsored_products_campaign__attributedsales30dNUMERICMétricaAggregate value of attributed sales occurring within 30 days of click on ad
sponsored_products_campaign__attributedsales7dNUMERICMétricaAggregate value of attributed sales occurring within 7 days of click on ad
sponsored_products_campaign__attributedunitsordered14dNUMERICMétricaTotal number of attributed units ordered within 14 days of ad click
sponsored_products_campaign__attributedunitsordered1dNUMERICMétricaTotal number of attributed units ordered within 24 hours of ad click
sponsored_products_campaign__attributedunitsordered30dNUMERICMétricaTotal number of attributed units ordered within 30 days of ad click
sponsored_products_campaign__attributedunitsordered7dNUMERICMétricaTotal number of attributed units ordered within 7 days of ad click
sponsored_products_campaign__campaignTEXTDimensãoThe name of the campaign
sponsored_products_campaign__campaign_budgetNUMERICMétricaTotal budget allotted to the campaign
sponsored_products_campaign__campaign_statusTEXTDimensãoThe current status of the campaign
sponsored_products_campaign__campaignbiddingstrategyTEXTDimensãoCampaign bidding strategy
sponsored_products_campaign__campaigndailybudgetNUMERICMétricaTotal daily budget for the campaign
sponsored_products_campaign__campaignidTEXTDimensãoThe unique identifier of the campaign. (duplicate)
sponsored_products_campaign__campaigntargetingtypeTEXTDimensãoCampaign targeting type
sponsored_products_campaign__clicksNUMERICMétricaTotal number of ad clicks
sponsored_products_campaign__costNUMERICMétricaTotal cost of all ad clicks
sponsored_products_campaign__cpcNUMERICMétricaCost-per-click (CPC)
sponsored_products_campaign__ctrPERCENTMétricaClick-through rate (CTR)
sponsored_products_campaign__impressionsNUMERICMétricaTotal number of ad impressions
sponsored_products_campaign__kindle_edition_normalized_pages_read_14dNUMERICMétricaNumber of Kindle Edition Normalized Pages (KENP) read within 14 days of ad click. Relevant to Kindle Direct Publishing (KDP) titles only
sponsored_products_campaign__portfolio_idTEXTDimensãoThe identifier of the portfolio the campaign belongs to
sponsored_products_campaign__portfolio_nameTEXTDimensãoThe name of the portfolio the campaign belongs to
sponsored_products_campaign__roasPERCENTMétricaTotal return on advertising spend (14-day sales revenue divided by cost)
sponsored_products_campaign__spendNUMERICMétricaAlias for Cost
sponsored_products_campaign__totalcostNUMERICMétricaAlias for Cost
sponsored_products_placement__acosNUMERICMétricaTotal advertising cost of sales (cost divided by 14-day sales revenue)
sponsored_products_placement__adnetwork_conversionsNUMERICMétricaThe Ad Network Reported Conversions (alias for Attributed conversions for 1 day)
sponsored_products_placement__adnetwork_revenueNUMERICMétricaThe Ad Network Reported Revenue (alias for Attributed sales for 1 day)
sponsored_products_placement__attributedconversions14dNUMERICMétricaTotal number of attributed conversion events occurring within 14 days of ad click
sponsored_products_placement__attributedconversions1dNUMERICMétricaTotal number of attributed conversion events occurring within 24 hours of ad click
sponsored_products_placement__attributedconversions30dNUMERICMétricaTotal number of attributed conversion events occurring within 30 days of ad click
sponsored_products_placement__attributedconversions7dNUMERICMétricaTotal number of attributed conversion events occurring within 7 days of ad click
sponsored_products_placement__attributedsales14dNUMERICMétricaAggregate value of attributed sales occurring within 14 days of click on ad
sponsored_products_placement__attributedsales1dNUMERICMétricaAggregate value of attributed sales occurring within 24 hours of click on ad
sponsored_products_placement__attributedsales30dNUMERICMétricaAggregate value of attributed sales occurring within 30 days of click on ad
sponsored_products_placement__attributedsales7dNUMERICMétricaAggregate value of attributed sales occurring within 7 days of click on ad
sponsored_products_placement__attributedunitsordered14dNUMERICMétricaTotal number of attributed units ordered within 14 days of ad click
sponsored_products_placement__attributedunitsordered1dNUMERICMétricaTotal number of attributed units ordered within 24 hours of ad click
sponsored_products_placement__attributedunitsordered30dNUMERICMétricaTotal number of attributed units ordered within 30 days of ad click
sponsored_products_placement__attributedunitsordered7dNUMERICMétricaTotal number of attributed units ordered within 7 days of ad click

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