Instagram Insights
Redes sociais · DisponívelConsultar via API
GET https://askaner.askan.com.br/api/v1/data/instagram?fields=date,account_id&date_preset=last_30d Authorization: Bearer ik_...
Campos (77 métricas, 58 dimensões)
| ID | Tipo | Natureza | Descrição |
|---|---|---|---|
media_collaborator_id | TEXT | Dimensão | App-scoped Instagram account ID of an account invited to co-author the post (Instagram Collab). One row per collaborator; empty for posts without collaborators. |
media_collaborator_invite_status | TEXT | Dimensão | Status of the collaboration invite: Accepted or Pending. One row per collaborator; empty for posts without collaborators. |
media_collaborator_username | TEXT | Dimensão | Username of an account invited to co-author the post (Instagram Collab). One row per collaborator; empty for posts without collaborators. |
comment_id | TEXT | Dimensão | Unique ID linked to an Instagram comment. |
comment_like_count | NUMERIC | Métrica | The number of like reactions on the comment. |
comment_parent_id | TEXT | Dimensão | Unique ID associated with the Instagram comment if the comment was shared as a reply. Non existent field if comment has no parent comment. |
comment_reply_count | NUMERIC | Métrica | The total number of replies to a comment. |
comment_text | TEXT | Dimensão | The text of the Instagram comment. Tags are excluded. |
comment_timestamp | TIMESTAMP | Dimensão | The time the Instagram comment was created. |
comment_username | TEXT | Dimensão | Username of the Instagram user who wrote the comment. Empty unless the connected user can moderate comments on the Facebook Page linked to the Instagram account. |
media_caption | TEXT | Dimensão | Caption of the post |
media_collaborators | TEXT | Dimensão | Usernames of accounts invited to co-author the post (Instagram Collab), comma separated. Includes both accepted and pending invites. Empty for posts without collaborators. |
media_comments_count | NUMERIC | Métrica | Count of comments on the media. Excludes comments on album child media and the media's caption. Includes replies on comments. The Instagram app also counts boosted and cross-posted engagement. To match the app total, use media_total_comments_count. |
media_id | TEXT | Dimensão | Media object ID. |
media_is_comment_enabled | TEXT | Dimensão | Whether or not the comments are enabled |
media_like_count | NUMERIC | Métrica | Count of likes on the media. Excludes likes on album child media and likes on promoted posts created from the media. Includes replies on comments. The Instagram app also counts boosted and cross-posted engagement. To match the app total, use media_total_like_count. |
media_permalink | TEXT | Dimensão | URL of the post on Instagram |
media_product_type | TEXT | Dimensão | Surface where the media is published. Can be AD, FEED, IGTV, or STORY |
media_shortcode | TEXT | Dimensão | Shortcode of the post on Instagram |
media_thumbnail_url | IMAGE | Dimensão | URL of the video thumbnail |
media_total_comments_count | NUMERIC | Métrica | Total count of comments on the media across all placements. Includes boosted and cross-posted engagement, so it matches the count shown in the Instagram app. Available for feed posts and reels. |
media_total_like_count | NUMERIC | Métrica | Total count of likes on the media across all placements. Includes boosted and cross-posted engagement, so it matches the count shown in the Instagram app. Available for feed posts and reels. |
media_type | TEXT | Dimensão | Type of the media object (IMAGE, VIDEO, CAROUSEL_ALBUM, REEL) |
media_url | IMAGE | Dimensão | URL of the media object |
timestamp | TIMESTAMP | Dimensão | Date and time when media was added. For stories, use the Story Created (story_timestamp) field instead. |
carousel_album_engagement | NUMERIC | Métrica | Total number of likes and comments on the carousel album |
carousel_album_impressions | NUMERIC | Métrica | Total number of times the carousel album has been seen |
carousel_album_reach | NUMERIC | Métrica | Total number of unique Instagram accounts that have seen the carousel album |
carousel_album_saved | NUMERIC | Métrica | Total number of unique accounts that have saved the carousel album |
carousel_album_video_views | NUMERIC | Métrica | Total number of unique Instagram accounts that have viewed video within the carousel album. |
media_all_plays | NUMERIC | Métrica | Total number of times the Instagram reels object has been played or replayed |
media_engagement | NUMERIC | Métrica | Sum of likes, comments, saved and shares count on the Instagram media object |
media_follows | NUMERIC | Métrica | Number of accounts that started following the profile after viewing this media. Identifies the content that drives follows. Not supported for reels. |
media_impressions | NUMERIC | Métrica | Total number of times the Instagram media object has been seen |
media_plays | NUMERIC | Métrica | Total number of times the Instagram reels object has been played |
media_profile_activity | NUMERIC | Métrica | Sum of profile actions (such as bio link taps, calls, and direction requests) taken after this media was viewed. Not supported for reels. |
media_profile_visits | NUMERIC | Métrica | Number of times the profile was visited after this media was viewed. Not supported for reels. |
media_reach | NUMERIC | Métrica | Total number of unique Instagram accounts that have seen the Instagram media object. |
media_reel_avg_watch_time | NUMERIC | Métrica | Average watch time for the Instagram reel in milliseconds |
media_reel_skip_rate | PERCENT | Métrica | Percentage of views where the viewer skipped the Instagram reel within the first 3 seconds |
media_reel_total_interactions | NUMERIC | Métrica | Number of likes, saves, comments, and shares on the Instagram reel, minus the number of unlikes, unsaves, and deleted comments |
media_reel_total_watch_time | NUMERIC | Métrica | Total amount of time the reel was played, including any time spent replaying the reel. Value is in milliseconds. |
media_reel_video_views | NUMERIC | Métrica | (Deprecated) Total amount of time the reel was played, including any time spent replaying the reel. Value is in milliseconds. Use media_reel_total_watch_time instead. |
media_reposts | NUMERIC | Métrica | Total number of times the Instagram media object has been reposted. |
media_saved | NUMERIC | Métrica | Total number of unique Instagram accounts that have saved the Instagram media object |
media_shares | NUMERIC | Métrica | Total number of times the Instagram media object has been shared |
media_video_views | NUMERIC | Métrica | Total number of times the video Instagram Media has been seen. For album Instagram media, the number of times all videos within the album have been seen. |
media_views | NUMERIC | Métrica | Total number of times the Instagram media has been seen |
story_impressions | NUMERIC | Métrica | Total number of times the story has been seen. Stories are only available for 24 hours. |
story_interactions | NUMERIC | Métrica | Sum of likes, comments, saved and shares count on the story |
story_reach | NUMERIC | Métrica | Total number of unique accounts that have seen the story. Stories are only available for 24 hours. |
story_replies | NUMERIC | Métrica | Total number of replies to the story. Stories are only available for 24 hours. |
story_shares | NUMERIC | Métrica | Total number of times the Story has been shared. |
story_views | NUMERIC | Métrica | Total number of times the story has been seen. Stories are only available for 24 hours. |
story_exits | NUMERIC | Métrica | Number of times someone exited the story. Stories are only available for 24 hours. |
story_swipe_forward | NUMERIC | Métrica | Total number of swipes forward. Stories are only available for 24 hours. |
story_taps_back | NUMERIC | Métrica | Total number of taps to see this story's previous photo or video. Stories are only available for 24 hours. |
story_taps_forward | NUMERIC | Métrica | Total number of taps to see this story's next photo or video. Stories are only available for 24 hours. |
account_id | TEXT | Dimensão | Alias for Instagram user ID |
account_name | TEXT | Dimensão | Instagram user name |
biography | TEXT | Dimensão | Instagram profile (account) biography |
followers_count | NUMERIC | Métrica | Total number of unique accounts following this profile. Does not provide historical data. Provides the count for today. |
follows_count | NUMERIC | Métrica | Total number of accounts this profile is following |
legacy_user_id | TEXT | Dimensão | Legacy Instagram user ID |
media_count | NUMERIC | Métrica | Total number of media for this profile. Provides the count for today. |
name | TEXT | Dimensão | Instagram profile (account) name |
user_id | TEXT | Dimensão | Instagram user ID |
user_name | TEXT | Dimensão | Alias for Instagram user name |
username | TEXT | Dimensão | Instagram user name |
website | TEXT | Dimensão | Link to your website that is displayed on your Instagram profile page |
clicks | NUMERIC | Métrica | Total number of taps on directions, call, text message, website links in the Instagram user's profile within a day |
email_contacts_1d | NUMERIC | Métrica | Total number of taps on the email link in the Instagram user's profile within a day |
follower_count | NUMERIC | Métrica | Alias for New followers (1 day) |
follower_count_1d | NUMERIC | Métrica | Total number of new followers within a day. Not available on users with fewer than 100 followers. Supports querying data for the last 30 days excluding the current day. |
get_directions_clicks_1d | NUMERIC | Métrica | Total number of taps on the directions link in the Instagram user's profile within a day. |
impressions | NUMERIC | Métrica | Alias for Impressions (1 day) |
impressions_1d | NUMERIC | Métrica | Total number of times the Instagram user's Instagram Media have been viewed within a day. Does not include profile views. |
phone_call_clicks_1d | NUMERIC | Métrica | Total number of taps on the call link in Instagram user's profile within a day |
profile_views | NUMERIC | Métrica | Total number of users who have viewed the Business Account's profile within the specified period |
profile_views_1d | NUMERIC | Métrica | Total number of users who have viewed the Instagram user's profile within a day |
reach | NUMERIC | Métrica | Alias for Profile reach (1 day) |
reach_1d | NUMERIC | Métrica | Total number of unique users who have viewed at least one of the Instagram user's Instagram Media |
text_message_clicks_1d | NUMERIC | Métrica | Total number of taps on the text message link in the Instagram user's profile within a day |
website_clicks_1d | NUMERIC | Métrica | Total number of taps on the website link in the Instagram user's profile |
accounts_engaged | NUMERIC | Métrica | Number of accounts that have interacted with your content, including in ads. Content includes posts, stories, reels, videos, and live videos. |
comments | NUMERIC | Métrica | Number of comments on your posts, reels, videos, and live videos. |
likes | NUMERIC | Métrica | Number of likes on your posts, reels, and videos. |
profile_links_taps | NUMERIC | Métrica | Number of taps on your business address, call button, email button, and text button. |
replies | NUMERIC | Métrica | Number of replies you received from your story, including text replies and quick reaction replies. |
reposts | NUMERIC | Métrica | Number of reposts of your posts, stories, reels, and videos. |
saves | NUMERIC | Métrica | Number of saves of your posts, reels, and videos. |
shares | NUMERIC | Métrica | Number of shares of your posts, stories, reels, videos, and live videos. |
total_interactions | NUMERIC | Métrica | Total number of post interactions, story interactions, reels interactions, video interactions, and live video interactions, including any interactions on boosted content. |
views | NUMERIC | Métrica | Total number of times your content was played or displayed. Content includes reels, posts, and stories. |
follows_and_unfollows | NUMERIC | Métrica | Number of accounts that followed you and the number of accounts that unfollowed you or left Instagram in the selected time period. |
reach_followers | NUMERIC | Métrica | Number of unique accounts that follow you and saw your content. Follower and non-follower reach can total less than total reach, because Meta reports reach as an estimate. |
reach_non_followers | NUMERIC | Métrica | Number of unique accounts that do not follow you and saw your content. Follower and non-follower reach can total less than total reach, because Meta reports reach as an estimate. |
views_followers | NUMERIC | Métrica | Number of times your content was viewed by accounts that follow you. Follower and non-follower views can total less than all views, because Meta reports a small unknown-follower-status share separately. |
views_non_followers | NUMERIC | Métrica | Number of times your content was viewed by accounts that do not follow you. Follower and non-follower views can total less than all views, because Meta reports a small unknown-follower-status share separately. |
audience_age_name | TEXT | Dimensão | Age group nameuser_insights_lifetime_age |
audience_age_size | NUMERIC | Métrica | The lifetime number of an Instagram profile followers who belong to a age groupuser_insights_lifetime_age |
audience_city_size | NUMERIC | Métrica | The lifetime number of an Instagram profile followers from a cityuser_insights_lifetime_city |
audience_country_name | COUNTRY | Dimensão | Follower's country codeuser_insights_lifetime_country |
audience_country_size | NUMERIC | Métrica | The lifetime number of an Instagram profile followers from a countryuser_insights_lifetime_country |
audience_gender_age_name | TEXT | Dimensão | Gender/age group nameuser_insights_lifetime_gender_age |
audience_gender_age_size | NUMERIC | Métrica | The lifetime number of an Instagram profile followers who belong to a gender/age groupuser_insights_lifetime_gender_age |
audience_gender_name | TEXT | Dimensão | Gender group nameuser_insights_lifetime_gender |
audience_gender_size | NUMERIC | Métrica | The lifetime number of an Instagram profile followers who belong to a gender groupuser_insights_lifetime_gender |
audience_locale_name | TEXT | Dimensão | Instagram API doesn't support it anymoreDeprecated |
audience_locale_size | NUMERIC | Métrica | Instagram API doesn't support it anymoreDeprecated |
city | CITY | Dimensão | Follower's cityuser_insights_lifetime_city |
data_fetched_at | TIMESTAMP | Dimensão | UTC timestamp (second precision) of when the connector request that pulled the row started. Freshly pulled rows show this request's start time; cache hits keep the start time of the request that filled the cache. Selecting this field disables aggregation, so rows are returned individually (each keeping its own fetch time) instead of being summed. |
datasource | TEXT | Dimensão | The name of the Windsor connector returning the row |
date | DATE | Dimensão | Date. For media, story and comment rows, the date the media was published. The date range selects media by this date.Time |
day_of_month | TEXT | Dimensão | Day of the month |
end_date | DATE | Dimensão | The current latest date for lifetime metricsTime |
month | TEXT | Dimensão | Number of the month |
now | TIMESTAMP | Dimensão | Current timestamp |
source | TEXT | Dimensão | The name of the Windsor connector returning the row |
story_id | TEXT | Dimensão | Story ID. Stories are only available for 24 hours.story_info |
story_permalink | TEXT | Dimensão | Total number of taps to see this story's previous photo or video. Stories are only available for 24 hours.ig_media_info |
story_thumbnail_url | IMAGE | Dimensão | URL of the story thumbnail image. Available for video stories. Stories are only available for 24 hours.ig_media_info |
story_timestamp | TIMESTAMP | Dimensão | Date and time when the story was published. Stories are only available for 24 hours.story_info |
today | DATE | Dimensão | Today's date |
week | TEXT | Dimensão | Week (Sun-Sat). |
week_day | TEXT | Dimensão | Weekday number and name combined (Sun-Sat).Numbered from 0 Sunday to 6 Saturday. |
week_day_iso | TEXT | Dimensão | Weekday number and name combined, ISO format (Mon-Sun).Numbered from 1 Monday to 7 |
week_iso | TEXT | Dimensão | Week, ISO format (Mon-Sun). |
year | TEXT | Dimensão | Year |
year_month | TEXT | Dimensão | Year and month, e.g. 2024|3 |
year_month_name | TEXT | Dimensão | Year and month with the month name written out, e.g. "Jan 2025". |
year_of_week | TEXT | Dimensão | The year that contains first day of the week (Sun-Sat). |
year_of_week_iso | TEXT | Dimensão | The year that contains first day of the ISO week (Mon-Sun). |
year_week | TEXT | Dimensão | Year and week for US weeks (Sun-Sat), e.g. 2024|15 |
year_week_iso | TEXT | Dimensão | Year and week for ISO weeks (Mon-Sun), e.g. 2024|20 |